Sales Hiring Readiness Assessment
(best for founders who want to de-risk their first sales hire)
Learn exactly what to fix before you waste $150K+ on a bad sales hire.
What this assessment covers (the 10 criteria)
You will score your business on the same fundamentals that determine whether a first sales hire succeeds:
- Repeatable win pattern: What you reliably sell, to whom, and why they buy
- Clear ideal customer profile (ICP): For a B2B business
- Defined offer + pricing rules: So deals do not require founder exceptions
- Documented sales process: Stages, exit criteria, timeline
- Sales materials: Case studies, one-pager, proposal, scope boundaries
- CRM + sales infrastructure: Pipeline, notes, follow-ups
- Consistent lead flow: So you are not hiring into an empty pipeline
- Unit economics: Can you afford ramp time and payroll
- Founder capacity to train: Time to onboard and coach
- Founder willingness to let go: Handing off control without sabotaging results
What you'll get
What you'll get: instant access to the full Sales Hiring Readiness Assessment (10 criteria + scoring + recommended next steps).
The complete 10-criteria readiness check that helps service founders avoid a costly "hire too early" mistake → discover exactly what to fix before you bring on a salesperson.
Who this is for
This is built for B2B founders who:
- Sell a high-trust, high-touch service (consulting, agency, done-for-you, coaching, B2B services, enterprise SaaS)
- Close deals because of founder judgment, not a documented sales system
- Want to hire a salesperson to create leverage, not chaos
Signs you might not be ready to hire your first salesperson (yet)
If any of these are true, hiring can fail even with a "great" salesperson:
- Your best customers are not clearly defined, so lead quality is inconsistent
- Pricing changes deal-by-deal, so quoting requires founder involvement
- There is no consistent discovery or qualification process
- Your pipeline is not tracked, so follow-ups depend on memory
- Lead flow is lumpy, so a new hire runs out of at-bats
This assessment will show you exactly which of these is the bottleneck.
FAQ
- How long does it take? 5–10 minutes.
- Is this a quiz or a generic scorecard? No. It is a practical readiness assessment checklist built around the real constraints that make first sales hires succeed or fail in a business.
- What happens after I submit my email? You get instant access to the assessment and a clear next-step recommendation based on your score.